For some reason I fall for all of Benefit’s gimmicks. I know that I can get the same result from a different product (AKA cheaper product). I love a highlighted brow bone. You know that drag queen lifted high to the sky brow bone? Love it. This pencil claims to add an instant brow lift. It does highlight nicely and is easy to use. It does what alot of slightly pearly powder eyeshadows do. This pencil is a super pale pink. It looks nice on my light skintone but I really don’t think the color is for everyone. I really don’t think it is for alot of people. With my experience as a makeup artist I wouldn’t use this on like 80% of my clients. My darker clients would benefit more from a pearly golden champagne powder. Anyways, you take this pencil and line under your brows and blend and it is supposed to lift. The lady at the counter tried to tell me that it helps cover up stray, unruly brows between waxing. Yeah, whatever. If your philosophy is to cake your hair follicles with tons of pigment to disguise a stray hair rather than pluck it, then that would work. It doesn’t do that. In fact the lighter shade makes strays more noticeable if you have dark hair like I do. It’s an OK product and the color works for me but it is something to definitely try before buying. It retails for $20 and I’ve used loose face powders that created the same results as this when swept and blended right under the brow bone.